DELIVERED IN 2018
GUESTS STAYED AT
PROPERTIES IN 2018
80 years of innovation and experience. And more industry firsts.
Choice becomes nation's first hotel chain
First to offer guests 24-hour, toll-free reservations
First global marketing & reservations system (Sunburst CRS)
First to offer non-smoking rooms in
First hotel website with real-time rate & availability information
First cloud based
Choice develops first hotel app for iOS
Choice launches first Connected Car app
Forbes Top 100 most innovative growth companies
First hotel company to offer Instant Book
Choice develops a new single brand identity
The first hotel company to offer immediate in-app gift-card downloads
Transitions to choiceEDGE, the first new global reservation system in 30+ years.
First hotel company to adopt virtual payment option on its consumer website
First U.S. hotel to launch voice-enabled hotel bookings on Google mobile app
guests to your hotel.
$1.91B in revenue
700K+ real guest reviews in 2018
Robust search efforts
Nearly 3.5M+ app downloads
46% call conversion rate
5.3M reservations calls answered
Online Reputation Management
24/7 dedicated customer support team
12.6M+ room nights booked in 2018
Over $1.1M in revenue for Global Sales in 2018
1,200+ targeted corporate and group accounts
Third Party Distribution
Preferred OTA and GDS relationships
Industry leading agreements
Pricing & Revenue Optimization
Revenue Management &
40M+ members for Choice Privileges
New Point + Cash and digital gift card redemption options
Partnerships with leading brands to drive guest loyalty
Multi-Channel National Advertising
Our latest campaign shifts the focus from what we do as a brand to who we do it for: hardworking Americans and all the reasons they travel. Marketing reinforces the message that consumers always receive the lowest price guaranteed when they book at ChoiceHotels.com and will evolve to feature our diverse portfolio of brands to drive room nights when you need them.
More resources from day one.
An experienced, locally-based team that assists franchisees with opening their new Choice properties and maximizing the return on investment potential.
We help you plan your opening every step of the way, whether new construction or conversion, ensuring you meet your milestones and also set a strategy for your local market.
We know the secrets of creating and running efficient, top-performing properties, and we’re eager to share them with you. Our award winning* resources are best-in-class!
With expertise in all facets of the hotel business, Choice Hotels provides a wealth of services to our franchisees.
Our Qualified Vendor program provides guidance to make sure the products and services you buy meet brand standards.
*Source: Training Magazine 2018 Top 125 Winner
Nation’s 400th Sleep Inn Opens In Spokane, Wash.
ROCKVILLE, Md., Sept. 25, 2019 — Choice Hotels has announced the opening of the nation’s 400th Sleep Inn hotel in Spokane, Washington. The debut, which also marks the 20th Sleep Inn and MainStay Suites dual-brand hotel, continues to drive Choice’s western expansion. Located at 3809 S. Geiger Blvd., the 87-room Sleep Inn and MainStay Suites Spokane Airport is near Interstate 90, providing easy access to downtown Spokane and all …[ read more ]
Cambria Hotels Plans Midwest Expansion
ROCKVILLE, Md., Sept. 24, 2019 — Choice Hotels has awarded franchise agreements to Lloyd Hospitality and MWA LLC to develop new Cambria hotels in Kansas City, Missouri, and Indianapolis, respectively. Slated to be the first Cambria in Missouri and the third in Indiana, these hotels will continue to drive the upscale brand’s rapid U.S. expansion when they open in 2021. The five-story, 148-room Cambria Indianapolis …[ read more ]
Clarion Pointe Marks First Anniversary With 40+ Hotels In The Pipeline
ROCKVILLE, Md., Sept. 23, 2019 — Clarion Pointe, franchised by Choice Hotels, celebrates its one-year launch anniversary with new hotel openings and strong reviews from both developers and guests. The midscale select-service brand extension of the high-awareness Clarion brand brings together the premium elements guests desire and an affordable travel experience. It also meets hotel owners’ desire to …[ read more ]
Choice Hotels Awards Franchise Business Owners $25,000 To Help Their Local Communities
ROCKVILLE, Md., Sept. 11, 2019 — Choice Hotels, one of the world’s largest hotel franchisors, today announced the recipients of the “Your Community. Your Choice. Choice Hotels Local Business Grant Program.” The program underscores Choice’s historic commitment to local businesses while recognizing and empowering hotel owners who make a positive difference in their communities. Five standout, Choice-branded hotels …[ read more ]
Choice Privileges Brings Back Member-Favorite Promotion For Fall Travel
ROCKVILLE, Md., Aug. 26, 2019 — Choice Privileges, the award-winning loyalty program from Choice Hotels, is bringing back its “One Stay. Two Stays. Free Stay.” member promotion. Starting August 28, Choice Privileges guests who book two separate qualifying stays — and check-in between Sept. 4 and Nov. 8 — will earn enough points for a free night that can be redeemed …[ read more ]