ROCKVILLE, Md., April 9, 2018– The Arbor Hotel and Conference Center in Lubbock, Texas joins the Ascend Hotel Collection by Choice Hotels International, Inc. (NYSE: CHH), one of the world’s largest hotel companies. Known for inspiring individuality, the Ascend Hotel Collection is the first and largest global soft brand, featuring best in class unique, boutique and historic hotels and resorts with more than 200 properties open worldwide.The 100-room Arbor Hotel and Conference Center is conveniently located near Texas Tech Universityand popular local attractions including the National Ranching Heritage Center, Buddy Holly Center and Science Spectrum & OMNI Theater. The hotel is well suited for business and leisure travelers offering convenient amenities which include free Wi-Fi, complimentary hot breakfast, fitness center and outdoor pool. The property offers 3,000 square feet of event space for up to 160 people. Visitors can also unwind in the hotel’s hot tub or at the lounge and bar.
The Arbor Hotel and Conference Center participates in the award-winning Choice Privileges loyalty rewards program, rated no. 1 in USA Today’s 10Best Readers’ Choice Awards list for two consecutive years. Membership is free, offers fast rewards, immediate perks, and exclusive member rates when booking directly at www.choicehotels.com. Members can earn and redeem points towards free nights at participating hotels.