Upper Upscale

Convert an Existing Hotel

With 80+ years of experience, and an unwavering commitment to franchisees and their success, we provide our owners with the support, resources, tools it takes to help them succeed.

Build a New Hotel Property

Designed to appeal to travelers in key markets and supported by the resources of a global lodging leader, our new construction brands are ideal for your next development project.

Fill out this form to learn more
Please enter your first name.
Please enter your last name.
Please enter a valid email.
The email you entered does not match.
Please enter your mobile phone.
Please let us know which Project Type you are interested in.
Please let us know which brand you are interested in.
Please let us know the location of your project.